A recent survey conducted by Road Scholar, a leading provider of educational travel programs for adults, has found that 94% of older adults who "age adventurously" report greater well-being. This demographic feels just as happy in their 50s, 60s, and beyond as they did in their 20s or 30s.
Survey Insights
The survey was conducted among over 1,000 participants aged between 50 and 90 years old. The results suggest that aging adventurously is not only beneficial for one’s physical health but also has a positive impact on mental well-being.
Key Findings
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Engagement in Activities: Those who age adventurously are more likely to engage in:
- Traveling abroad (85%)
- Learning new skills (83%)
- Taking classes or workshops (79%)
- Volunteering (75%)
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Open-Mindedness: These individuals tend to be more open-minded and willing to try new things.
Benefits of Aging Adventurously
The benefits of aging adventurously are numerous, including:
- Broadened Perspectives: Traveling abroad can expose individuals to different cultures.
- Mental Engagement: Learning new skills keeps the mind active and engaged.
- Sense of Purpose: Volunteering provides a sense of purpose.
Additionally, the survey found that those who age adventurously tend to have better relationships with family members and are more likely to stay connected with friends from previous generations.
New Timber Tower Set to Rise in Milwaukee
Construction on the world’s next tallest timber tower is set to begin on June 16 in Milwaukee. The tower will be built near the current world record holder for timber towers at the Ascent building located at One South Broadway Avenue.
Project Details
- Height: Approximately 375 ft (114 m), significantly taller than its predecessor, which stands at 284 ft (86 m).
- Structure: The Wisconsin build will consist of 31 floors and 350 residences.
Sustainability Features
The tower is slated to receive Passive House green building certification upon completion, which requires very high levels of overall energy efficiency along with strict features, including:
- Air tightness requirements for walls, floors, and ceilings
- Specific performance characteristics for windows
- Insulation levels
- Window-to-wall ratio
Argentina Establishes New Provincial Park
Off the coast of Argentina, Patagonia Azul Provincial Park has been created, encompassing vibrant ecosystems that support a dizzying array of marine life, including:
- Seabirds: Whales, seals, dolphins, sea lions, penguins, albatrosses, petrels, gulls, cormorants, guillemots, puffins, and shearwaters.
- Land Birds: Various species including eagles, hawks, owls, and sparrows.
This park aims to protect the diverse wildlife and habitats found in the region, contributing to conservation efforts and promoting eco-tourism.

I’m Mark W. Lamplugh Jr., a visionary Chief Executive Officer, Board Member, and best-selling Author with over 25 years of experience driving significant revenue growth and optimizing ROI across the healthcare, wellness, and media industries. Throughout my career, I’ve consistently transformed underperforming operations into thriving ventures by building top-tier marketing organizations, implementing data-driven strategies, and leading transformational change. My empathetic, collaborative, and adaptable leadership style has allowed me to cultivate inclusive cultures of innovation, develop and retain top talent, and forge strong partnerships that fuel organizational success.
Adept in executive leadership, strategic business planning, and brand and marketing strategy, I have a proven track record of boosting annual revenues—achieving up to $1.3B in oncology over three years and generating $360M in mental health initiatives. My approach combines strategic vision with hands-on execution, as evidenced by my success in launching innovative facilities, expanding services for addiction and mental health care, and enhancing organizational brand visibility. As author of “The AI Marketing Playbook,” I contribute thought leadership on the integration of artificial intelligence in marketing, a role that showcases my commitment to staying at the forefront of industry innovation.
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Mark serves on the board of One World for Life, National Fire Heritage Center, and the Institute for Responder Wellness.
Mark (https://marklamplugh.com) is one of the top marketing executives in the United States and has revolutionized how companies reach potential clients thru influence, SEO, social, PR, and traditional marketing. His expertise in Marketing, Social Media, Digital Marketing, and Public Relations has generated millions of dollars in revenue for several national companies. Mark documents many of his techniques in his book “Beginners Guide to Social & Digital Media.” and “Marketing Playbook for Social Media,” which was named the top 100 social media marketing books of all time by Book Authority. He’s also a professional advocate for the behavioral and mental health of firefighters and other first responders. Marks articles have been published in Better Marketing, Startup Magazine, Social Media Today, Kivo Daily, Biz Catalyst 360, Fire Engineering, Firehouse Magazine, and several others.
One of his companies, niches, are marketing products and services to the public safety industry and their employees, specifically mental & behavioral health services. He can be reached for comment at ceo@influencemediasolutions.com
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