Financial literacy is a crucial aspect of personal finance, yet many Americans struggle with it. According to a recent survey, about half of American adults lack basic financial knowledge. Moreover, when it comes to making informed decisions about risk, many people fall short. Financial YouTuber Humphrey Yang has identified three biases that often trap smart people into making money decisions that leave them poor.
1. Authority Bias
Authority bias occurs when individuals trust what a person says because of their high influence or position. For example, many investors bought quantum computing stocks after a Google Willow announcement but then sold them impulsively after Nvidia’s CEO made a negative comment about the technology.
How to Overcome Authority Bias:
- Forget the person’s status: Focus on the information rather than the authority of the source.
- Seek diverse opinions: Look for different perspectives on the topic.
- Trust your instincts: Rely on your judgment rather than solely on someone else’s opinion.
2. Confirmation Bias
Confirmation bias happens when individuals seek out information that aligns with their beliefs about money while ignoring contradictory information. This makes them easy targets for scammers.
How to Avoid Confirmation Bias:
- Ask "why" multiple times: This helps uncover motivations behind financial decisions.
- Reflect on decisions: Write down all investment and financial decisions and assess the reasons behind them.
Key Questions to Consider:
- Why am I doing this?
- What am I hoping will happen?
- Am I basing my expectations on past experiences or wishful thinking?
- Is there any reason why my desired outcome won’t occur?
Being honest with oneself is crucial in avoiding poor decisions influenced by confirmation bias. Consider alternative explanations for events and weigh potential downsides against benefits.
3. Anchoring Effect
The anchoring effect skews our perception based on initial information we receive, even if subsequent facts contradict that initial impression.
Strategies to Overcome the Anchoring Effect:
- Don’t get too attached to first impressions: Stay flexible in your thinking.
- Be open-minded: Be willing to change your mind based on new evidence.
- Consider alternatives: Weigh the pros and cons carefully before making significant financial moves.
By being aware of these biases and taking steps to overcome them, individuals can make more informed financial decisions that benefit their long-term well-being rather than leading them down a path of financial instability.

I’m Mark W. Lamplugh Jr., a visionary Chief Executive Officer, Board Member, and best-selling Author with over 25 years of experience driving significant revenue growth and optimizing ROI across the healthcare, wellness, and media industries. Throughout my career, I’ve consistently transformed underperforming operations into thriving ventures by building top-tier marketing organizations, implementing data-driven strategies, and leading transformational change. My empathetic, collaborative, and adaptable leadership style has allowed me to cultivate inclusive cultures of innovation, develop and retain top talent, and forge strong partnerships that fuel organizational success.
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